Sleever International is betting on innovation by offering the SkinSleever effect, a covering solution, with easy and quick customising for the cosmetics, and wine and spirits markets. “It’s a technological finish used with the Helioflex printing technique which allows for a tactile dimension, via a texture on the object,” says Éric Fresnel, President of Sleever International. “Our range is designed around the feels of metal, stone, cloth, wood and skin.”
Over the year, no fewer than 26 different effects will be introduced. "This evocative effect permits the changing of the size of a perfume bottle or a bottle of liquor,” continues Éric Fresnel. “Beyond the shape of the packaging, there are no limits to what can be imagined.”
Furthermore, Sleever International has developped a new range of films for its products. “This is a white satin dyed GPET referenced film. This aspect makes one forget the plastic aspect of the Sleeve and gives it a density and feel identical to that of paper.”
According to the company, despite this change of material, the procedure promises to retain all the features that have made it so successful, starting with its retraction curve.
