For 15 years, Orlandi has consistently increased its turnover and market share. The company is led by Sven and Per Dobler, respectively President and Vice President,
For this specialist of cosmetic sampling and Air Care solutions, 2010 is a milestone in the implementation of a new customer-focused strategy, both in the U.S. and in Europe.
A new Research and Development Laboratory
In the U.S.A, a new 17,000 square foot, advanced technology R&D laboratory is completing construction in Chattanooga, Tennessee. The new facilities is equipped with state of art technology and its infrastructure is LEED (Leadership in Energy and Environmental Design) certified, thus complying with the company’s commitments on sustainability.
European reorganization
As far as Europe is concerned, Orlandi has appointed Renzo Sereni as its new General Manager Europe. In parallel, the company moved to its new offices in the suburbs of Paris, France.
“We wanted to move closer to our customers in order to improve accessibiltiy and responsiveness and to better contribute to the successful evolution of their business. Orlandi’s new showroom will allow us to efficiently present our innovative solutions and customized services to meet customer needs,” says the company in a release.
Developing innovative solutions
Furthermore, 2010 confirms Orlandi’s continued commitment to Research and Development with the launch of two new sampling products:
– Oasis perfume labels incorporating an alcoholic formulation,
– Oasis Beauty labels, which are adaptable to all cosmetic bases for print and retail single-use sampling.
Both products will complement the broad catalog of existing products including Orlandi TruEssence scented strips, Emanescent and Touch-a-Scent cards, ColorKiss lipstick samplers, i-Apply cosmetic samplers, and the new Versa brand labels that achieved great success this year.
Orlandi will be presenting at Les Places d’Or at the Hotel Meurice in Paris, France, from November 23 to 25, 2010.
