The Israel Manufacturers Association developed a quality label for Dead Sea products, including mud, lotions, creams, and spa products, with the aim of drawing a line between the original manufacturers and the pirate industry.

Dead Sea cosmetics manufacturers are required to prove that products actually contain ingredients from the lowest sea in the world and not some nearby stream. A face cream, for instance, must contain an appropriate concentration of Dead Sea minerals - not just table salt!

The main criterion for being awarded the label is the Dead Sea mineral content,” explains Nurit Feibisch-Josef, in charge of the cosmetics branch at the Manufacturers’ Association. “Bath salts or mud must contain almost 100% Dead Sea material, while skin products for sensitive areas such as the face and eyes require low concentrations. Either way, the amount must be significant”. Feibisch emphasizes that “we shall be refusing labels to companies that do not meet the criteria throughout the whole process.”

Manufacturers with the quality label who will participate in the event include, B4U, Biscol, Canaan - Chic cosmetic, InterCosma, Odeyah, Paloma Dead Sea, Sea of Spa - Dead Sea, Spa Cosmetics, Spider Pharm Industries, etc.

Canaan - mud mask