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Strong end-year sales have limited the decrease of prestige beauty sales in 2017. - Photo: © Minerva Studio / shutterstock.com

The French cosmetics market still struggling with low sales

Sales of hygiene and cosmetic products in are still decreasing in France both in the mass and selective channels. According Kantar Worldpanel, sales by mass retailers decreased by 2.2% in 2017 with even worst figures for shaving products (6.2%) and deodorants (5.5%). Sales of bath and shower products and sales of toilet soaps (...)

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Eyeseryl: A solution for men's eye contour

Lipotec
Eyeseryl: A solution for men’s eye contour

Contemporary men are looking for different ways to express their masculinity, challenging traditional ideas and clichés. More and more they opt to care for their appearance, pay attention to how their skin looks and use facial skincare to solve problems and prevent skin aging. Young men are particularly self-critical about their look (...)

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