10 December 2009

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Sleever dresses Jean-Paul Gaultier’s limited editions

Seduce and surprise were the two goals of Parfums Jean-Paul Gaultier for their latest limited editions. On the occasion, the brand, which belongs to the Shiseido group, partnered with Sleever International.

With two different gift sets, featuring a 20ml bottle of Classique for her and a 40ml bottle of Le Mâle for him, it was also the first time Sleever International had undertaken to work on such large formats for the brand.

Sleever International had already illustrated its know-how in the up-market perfumery sector in the field of miniatures. However, with this project for Jean-Paul Gaultier, the group provides confirmation that sleeves can be adapted to all sorts of sizes and shapes of bottles, whilst continuing to meet the exacting requirements of the luxury sector.

JPG - 96 kb

These bottles are the fruit of Sleever International’s dedication to full service. To carry out this project, Sleever International opted for a 7-color rotogravure cello-enamel printed SI-PET-TG/050 film. The group selected inks that withstand alcohol, thereby ensuring that the visuals remain stable should they come into contact with the fragrance.

Sleever Studio was entrusted with the anamorphic work carried out on the generously shaped and complex bottles, particularly the parrots, to ensure that no deformation occurred after shrinkage. Decosleeve was in charge of dressing the bottles.

See online : www.sleever.com

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